PHILANTHROPY STUDY ON CHARITABLE MOTIVATIONS OF WEALTHY INDIVIDUALSPHILANTHROPY STUDY ON CHARITABLE MOTIVATIONS OF WEALTHY INDIVIDUALS

On Oct. 26, 2006, Bank of America released the initial results of the most comprehensive survey to-date of the philanthropic behavior of wealthy Americans. The Bank of America High Net-Worth Philanthropy Study was conducted by The Center on Philanthropy at Indiana University for Bank of America. The study reflects the opinions of nearly 1,000 respondents throughout the United States with household income greater than $200,000 and/or net-worth of at least $1,000,000, a result of randomly surveying over 30,000 households in high net-worth neighborhoods across the country.

Among the key study findings:
• “Giving back” is more important than “leaving a legacy”
• There is a surprising correlation between donations of time and dollars
• Wealthy donors report that even major tax policy changes would not impact their giving
• Entrepreneurs are especially generous donors
• Charitable giving increased over the last five years
• Wealthy donors support a broader array of causes

You can find the full study here.