DON'T FORGET ABOUT THE SIMPLEST PLANNED GIFTDON'T FORGET ABOUT THE SIMPLEST PLANNED GIFT

Check out this great article from GuideStar Newsletter:

"Planned giving" can be as easy as suggesting donors give stocks.

A few years ago, the CEO of a large medical center foundation was meeting with a grateful patient who wanted to help fund a significant medical research project at the center. During the meeting, the donor told the CEO that she was planning to sell some stock and write a check. "If the stock is appreciated, there's a better way," the CEO said. The CEO then explained that by donating appreciated stock instead of selling it, the donor would avoid capital gains tax. "Is that legal?" the donor asked. "Absolutely!" the CEO replied. ... read more